Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Microsoft Advertising and Facebook Lookalike Audience

      Personal Data: Cookies; Usage Data

    • Brightcom, Query Click, Videobyte, Videology and Video Reach

      Personal Data: Tracker; Usage Data

    • Outbrain Lookalike Audience

      Personal Data: device information; Tracker; Universally unique identifier (UUID); Usage Data

    • Outbrain

      Personal Data: Tracker; various types of Data as specified in the privacy policy of the service

    • AppNexus

      Personal Data: Trackers; Usage Data

  • Analytics

    • Google Analytics, Facebook Ads conversion tracking (Facebook pixel), WordPress Stats and Hotjar Form Analysis & Conversion Funnels

      Personal Data: Cookies; Usage Data

    • Twitter Ads conversion tracking, Adgoon conversion tracking, Demandbase conversion tracking, Matomo, HubSpot Analytics and Google Ads conversion tracking

      Personal Data: Tracker; Usage Data

    • Outbrain conversion tracking (Outbrain pixel)

      Personal Data: device information; Tracker; Universally unique identifier (UUID); Usage Data

    • TikTok conversion tracking

      Personal Data: unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • Google Analytics 4

      Personal Data: Trackers

    • Meta Events Manager

      Personal Data: Trackers; Usage Data

  • Contacting the User

    • Contact form

      Personal Data: email address; first name; last name; phone number

  • Content performance and features testing (A/B testing)

    • Google Optimize 360 and Google Optimize

      Personal Data: Cookies; Usage Data

  • Displaying content from external platforms

    • Font Awesome

      Personal Data: Usage Data

    • Gravatar

      Personal Data: email address; Usage Data

    • Google Fonts

      Personal Data: Trackers; Usage Data

  • Heat mapping and session recording

    • Hotjar Heat Maps & Recordings

      Personal Data: Cookies; Usage Data; various types of Data as specified in the privacy policy of the service

    • Microsoft Clarity

      Personal Data: Trackers

  • Interaction with data collection platforms and other third parties

    • Hotjar Recruit User Testers

      Personal Data: Cookies; Usage Data; various types of Data

  • Interaction with external social networks and platforms

    • Twitter Tweet button and social widgets

      Personal Data: Cookies; Usage Data

  • Interaction with live chat platforms

    • Drift Widget

      Personal Data: Data communicated while using the service; Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

    • WhatsApp Business Chat widget

      Personal Data: answers to questions; contents of the email or message; Data communicated while using the service; date of the message; first name; last name; phone number; profile picture; sender of the message; time the message was sent; user content

  • Interaction with online survey platforms

    • Hotjar Poll & Survey widgets

      Personal Data: Tracker; Usage Data; various types of Data

  • Managing contacts and sending messages

    • HubSpot Email

      Personal Data: email address; Usage Data

    • Sendgrid and Mailgun

      Personal Data: Trackers

  • Managing data collection and online surveys

    • Facebook lead ads

      Personal Data: city; country; email address; first name

    • Hotjar surveys

      Personal Data: email address; first name; phone number

  • Platform services and hosting

    • WordPress.com

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Registration and authentication

    • WordPress.com Single Sign On

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Registration and authentication provided directly by this Application

    • Direct registration

      Personal Data: first name

  • Remarketing and behavioral targeting

    • LinkedIn Website Retargeting

      Personal Data: Cookies; Usage Data

    • Outbrain Custom Audience

      Personal Data: device information; Tracker; Universally unique identifier (UUID); Usage Data

    • Perfect Audience

      Personal Data: Trackers; Usage Data

    • TikTok Remarketing

      Personal Data: unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: various types of Data as specified in the privacy policy of the service

  • User database management

    • HubSpot CRM, HubSpot Lead Management and SharpSpring

      Personal Data: various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may follow the instructions provided by
YourOnlineChoices (EU),
the Network Advertising Initiative (US) and
the Digital Advertising Alliance (US),
DAAC (Canada),
DDAI (Japan)
or other similar initiatives. Such initiatives allow Users to select their tracking preferences for most of the advertising tools. The Owner thus recommends that Users make use of these resources in addition to the information provided in this document.

The Digital Advertising Alliance offers an application called AppChoices that helps Users to control interest-based advertising on mobile apps.

Users may also opt out of certain advertising features through applicable device settings, such as the device advertising settings for mobile phones or ads settings in general.

• • Owner and Data Controller

    Registered address: Push, Spaces, The Charter Building, Charter Place, Uxbridge, Middlesex, UB8 1JG, United Kingdom

    Owner contact email: privacy@darwinsplace.org